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Marketing Specialist

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Bengaluru, Karnataka, India

Job Type

Full Time

Workspace

On-Site

About the Role

As our Marketing Specialist, you'll be a passionate and creative individual who thrives on crafting compelling narratives. You'll play a key role in developing and executing our content marketing strategy to educate and inspire potential customers about the benefits of solar energy and AlloyCharge's innovative solutions.

Responsibilities:

1) Develop engaging blog posts, articles, and website content that educates consumers about solar technology and its applications in vanlife.
2) Create and manage engaging social media campaigns across various platforms to increase brand awareness, generate leads, and foster community engagement.
3) Develop and implement email marketing campaigns to nurture leads and convert them into customers.
4) Collaborate with the design team to create visually appealing content.
5) onitor and analyze content marketing performance through website analytics and social media insights.
6) Stay current on industry trends and identify new content marketing opportunities to promote Alloy Charge.

Requirements

  • Education: Bachelor's degree in Marketing, Communications, or a related field preferred.

  • Experience:

    • 3+ years of experience in content marketing or a related field.

    • Proven track record of creating engaging and informative content for various online platforms.

  • Skills:

    • Strong understanding of SEO best practices and content marketing strategies.

    • Expertise in social media marketing platforms (e.g., Facebook, Instagram, YouTube).

    • Excellent writing, editing, and proofreading skills with a focus on clear and concise communication.

    • Proficiency in content management systems (CMS) like WordPress and analytics tools (e.g., Google Analytics).

    • Familiarity with email marketing automation platforms (e.g., Mailchimp) a plus.

  • Knowledge:

    • In-depth knowledge of clean energy solutions and the vanlife community.

    • Understanding of current marketing trends and best practices.

    • Strong understanding of content marketing metrics and ability to track and analyze results.

About the Company

Alloy Charge, was born in 2023 with a vision for the future of energy. We believe it lies in a Harmonious blend of diverse sources, including solar, wind, battery storage, fossil and the grid. Through innovative and insightful technological solutions, we aim to empower users with a seamless experience in energy creation, consumption, and storage.

Our passionate team of engineers, programmers, designers, and marketing experts works tirelessly to propel Alloy Charge to the forefront of the industry. We invest heavily in researching market needs and user behavior, ensuring our solutions effectively address real-world challenges. Our ultimate goal is to become the trusted authority in intelligent energy management, providing valuable insights that shape the industry's future.

Ready to join the Alloy Charge revolution? Get in touch to learn how our innovative solutions can transform your energy experience.

Apply Now
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